During the last iteration of its annual Snapdragon Tech Summit, Qualcomm unveiled its “most advanced” mobile platform: Snapdragon 8 Gen 1. Last week, the company announced that it would shake up the Snapdragon brand, the refresh effectively. with improved logos, typography and even a name. Snapdragon 8 Gen 1 represents the first launch to reflect the new coat of paint.
Part of the Snapdragon brand redesign is to remove Qualcomm’s name from product badges, which is reflected above. It’s hard to imagine having the Qualcomm name sitting next to âSnapdragonâ held back potential success, but with this move, the Snapdragon name is left to its own devices.
The new Snapdragon 8 Gen 1 4nm is an effective successor to the previous generation’s high-end chip, Snapdragon 888, bringing together the latest mobile technologies that we hope to see, including improved performance, 5G support for transfer up to at 10 Gbps thanks to the new X65 modem, and camera improvements that include an upgrade to 18-bit ISPs and capture up to 3.2 gigapixels (compared to 2.7 gigapixels with the 888).
The camera is worth discussing a bit more, as it has also undergone a few changes with Snapdragon’s new branding. Going forward, Qualcomm will bundle all of its camera accessories under the Snapdragon Sight brand, which joins other company brands such as Snapdragon Sound (we’ll let you guess what that encompasses).
On the performance front, Qualcomm says the new Snapdragon 8 Gen 1 offers a 20% faster processor than the previous generation, with 30% power savings. The GPU, which is part of the 4th generation of Snapdragon Elite Gaming, is 30% faster and 25% more power efficient.
The Snapdragon 8 Gen 1 also features Qualcomm’s 7th Gen AI engine, although we don’t receive details on TOPS performance as we normally are. Still, the company claims it delivers 4x AI performance and 1.7x better performance per watt. As you might expect, AI functionality is nested within Snapdragon. Qualcomm notes that it can be used to capture images using Leica Leitz Look filters, to give photos a distinctive bokeh effect.
Interestingly, Qualcomm also states that this platform is the first to be compliant with the Android Ready Secure Element Alliance, a collaboration between Google and vendors to improve the security of devices that can activate things like car keys. and digital wallets, or IDs and drivers. licenses.
Overall, Snapdragon 8 Gen 1 is an interesting release, although we’ll have to wait longer for full details around the platform to come out. What’s intriguing is that Qualcomm says the first devices that come with Snapdragon 8 Gen 1 should be out by the end of the year, so hopefully the wait for real benchmarks and testing isn’t. far.