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IOLLA has teamed up with calligraphy and stationery company Laila Lettering, whose work of founder Christina Lessani has been seen on MTV and Jamie Genivieve’s makeup brand, Vieve, to offer free personalization service in their showroom. of Edinburgh’s St James Quarter just in time for Christmas.
The one-day offer, which will be available from 11 a.m. to 4 p.m. on Saturday, will give customers the ability to add a free personal touch to any product purchased in-store, whether it’s a Christmas present for a loved one or a or a treat for themselves.
The company, which was launched in 2015, offers eyeglasses and sunglasses as well as cases and accessories.
Kirsty Humpherson, Marketing Manager at IOLLA, said: “Christina’s job is amazing and we love working with her company to make it happen for our clients this Christmas.
“Our brand identity and showroom experience is deeply personal, and the luxurious finishing touch added by Laila Lettering is perfect for customers looking for exceptional gifts this holiday season. “
Christina said: “I am delighted to be working with IOLLA again. I am a huge fan of their collections and it is such an honor to be invited to collaborate with them again. Personalization is at the heart of what I do, and I know these personalized cases will make the most perfect gift for Christmas.